Writer / Content Strategist / Design Researcher
Hello! I conceptualize and produce platforms, services, and products with a focus on content and user experience. I work closely with creative and development teams to deliver beautiful, functional experiences – both online and off. I also advise clients through design research, user testing, and brand guidelines.
Some memorable clients include the International Center of Photography, adidas, Travel & Leisure, North Kingdom, ACNE Production, Y-3, Acast, Build with Chrome: Google I/O, Ericsson, H&M, Netflix, B-Reel, JG Communications, LEGO, Stockholm University, Armchair Media, Arrested Development, and Slow Food International, and more.
After studying a variety of subjects in both the social sciences and humanities, my career began as a writer. I worked in journalism and the literary arts before joining a media production agency that emphasized good design. In the ten years since, I’ve been apart of creating a variety of digital experiences. I’ve written and/or edited copious amounts of copy, film scripts, educational materials, editorial pieces, interviews, poetry, and even a novel (working on the second draft now). I’ve helped develop products for a renowned Swedish food company, and I’ve produced a media platform to engage audiences around documentary films.
My current role in design research and content strategy has brought me into the next generation of innovative products and services. Not only is it a wonderful culmination of everything I’ve learned, it’s also a wonderful challenge. I aim to provide a more nuanced understanding of the people and circumstances for which we are designing, looking at entire systems rather than isolated problems and being involved in the creative process from beginning to end.
I look forward to sharing some of my work soon. Until then, please feel free to connect.
hello at bethanynewman dot com